Episode 87 of Landscape Digital Show reveals the recent Facebook News Feed updates and why content with a voice is Facebook newsworthy. As he has done many times before, Facebook CEO Mark Zuckerberg dropped a

When marketing gets complicated, it pays to get back to fundamentals. For landscaping and lawn care companies, that means customer referrals. Referrals are the gold standard of marketing because they carry with them the strength

Episode 90 of Landscape Digital Show reveals why entrepreneurs Richard Branson and Steve Jobs focus on customer relationships to make peoples lives better.   I recently listened to an interview with Richard Branson about his

Episode 89 of Landscape Digital Show reveals a content audit plan for closing the gaps in your content marketing process and closing more sales.   We’ve talked about how to perform a content audit in

Episode 88 of Landscape Digital Show reveals why recent Facebook News Feed changes are indicators of audience engagement expectations on every platform. The recent Facebook News Feed updates are more than signals to change how

Episode 87 of Landscape Digital Show reveals the recent Facebook News Feed updates and why content with a voice is Facebook newsworthy. As he has done many times before, Facebook CEO Mark Zuckerberg dropped a

Episode 86 of Landscape Digital Show reveals how the web runs on writing and why the right words, voice, and tone will make your marketing better too  When you consider how much effort a business

Episode 85 of Landscape Digital Show reveals how buyer personas are used to create laser-focused marketing that connects a business with its ideal customers. This is our final Landscape Digital Show episode of the 2017

Episode 84 of Landscape Digital Show reveals how to create marketing that moves a target audience to take action.  The purpose of marketing is to move an audience to action. That’s marketing’s job. It starts